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11 Best Investment Options in India

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July 8, 2022


What’s Inside


When discussing the best investment opportunities in India, the landscape is filled with a variety of choices. The real question is: which investment plan aligns best with your financial objectives? One effective strategy for selecting the most suitable investment plans for your portfolio involves categorising your financial goals into three distinct time horizons: long-term, medium-term, and short-term. This approach provides valuable insights into the time available to achieve each goal. Armed with this perspective, you can then make investment choices that match your risk tolerance and specific objectives.

What is an Investment Plan?

An investment plan is like a roadmap for your financial journey. It helps you figure out why you want to invest, where to put your money, and how much to invest, all to achieve your financial goals. These goals can include things like buying a home or car, saving for your children's education or marriage, or planning for your retirement.

In India, several investment options can yield high returns, such as stocks, mutual funds, fixed deposits, and bonds. It's essential to carefully weigh the advantages and disadvantages of these investments and choose the one that aligns best with your needs when creating your investment plan.

Your investment plan should be customised to match your specific goals and your comfort level with risk. Remember, creating an investment plan is not a one-time task; it's something you should regularly review and adjust as needed.

11 Best Investment Options in India

1. Public Provident Fund (PPF): A long-term investment option that offers a tax-free return of 7.1% per annum.

2. National Pension System (NPS): A retirement-focused investment option that offers a tax benefit of up to Rs. 2 lakhs under Section 80C.

3. Equity Linked Savings Scheme (ELSS): A tax-saving mutual fund scheme that invests primarily in equity and equity-related instruments.

4. Tax Savings Fixed Deposit: A fixed deposit scheme that offers tax benefits under Section 80C of the Income Tax Act.

5. Unit Linked Insurance Plans (ULIPs): A life insurance product that also provides investment opportunities.

6. Stock Investment: Investing in stocks can provide high returns, but it is also risky.

7. Mutual Funds: Mutual funds are professionally managed investment schemes that pool money from multiple investors to purchase securities.

8. Commercial Real Estate: Investing in commercial real estate can provide high returns, but it requires a significant amount of capital.

9. Initial Public Offer (IPO): An IPO is the first time a company’s shares are offered to the public.

10. Fixed Deposit: A fixed deposit is a low-risk investment option that offers guaranteed returns.

11. Liquid Mutual Fund: A mutual fund scheme that invests in highly liquid money market instruments such as treasury bills and commercial papers.


Investing your money in the right place can help you achieve your financial goals and secure your future. The 11 investment options mentioned above offer different levels of risk and return, so it’s important to choose the one that aligns with your financial goals and risk appetite.

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Frequently Asked Questions 

1. What are the 4 types of investments?

There are more than just 4 kinds of investments you can make, but here are the 4 most commonly used ones: 

  • Stocks: Where you buy or sell stocks of a publicly-traded company
  • Bonds: Where you lend money to either governments, corporations, or trusts at a certain promised interest rate.
  • Mutual Funds: You and other investors pool some money and invest it in stocks and bonds. 
  • Banking products which include deposits like Fixed Deposits or Smart Deposits. A bank or some other financial institution (NBFC) offers these to give you returns at a fixed rate.

2. Which is the best investment options in India?

  • Choosing the right investment depends on your specific needs. Consider options like ELSS Mutual Funds, NPS, and PPF, as they offer both safety and good returns with tax benefits. ELSS Mutual Funds have a 3-year lock-in period and can yield up to 20% annual returns, with ₹1,50,000 of income exempt from taxes. NPS allows regular investments with a ₹50,000 annual tax exemption, and PPF lets you save regularly with up to ₹1,50,000 of tax-free income per year. These are solid tax-efficient investment choices to explore.

3. How do beginners invest?

For beginners, low-risk investments with multiple benefits are recommended. Tax-saver mutual funds like ELSS provide good returns and discipline through a 3-year lock-in period. Government-backed options like PPF and NPS are also safe and offer tax benefits.

4. How do I choose from the different investment options available in India?

Selecting the right investment can be challenging, but these tips can assist you in making an informed choice among the various investment options available in India. First, define your financial goals to match your risk tolerance. Next, grasp the associated risks and consider potential returns, comparing them across choices. Diversify your portfolio by exploring various asset classes. And if you're uncertain, consulting a financial advisor who aligns your investments with your goals is a wise move.


Investment and securities are subject to market risks. Please read all the related documents carefully before investing. The contents of this article are for informational purposes only, and not to be taken as a recommendation to buy or sell securities, mutual funds, or any other financial products.
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